According to YouTube, there are 3 Billion monthly YouTube users, and billions of videos are being watched daily on YouTube. The platform’s users consist of almost a third of the internet.

For marketers, YouTube is a great place to focus on. With so many potential viewers, your target audience is bound to be searching for how-to videos, music videos, sports videos, cooking shows, and more; but there is huge competition among YouTubers and content creators. To beat the competition and to make sure your videos appear at the top of search results, you need to focus on your YouTube SEO skills.

In this course, you'll learn how to market your videos using the best SEO practices so you can get more and more views on your videos. Everyone with a YouTube channel is using different strategies and techniques to rank their videos higher. This simply means that new YouTubers will face a lot of difficulties without knowing the YouTube algorithm. So, how can you prove your presence on such a high-competitive platform?

After enrolling in this course, you'll also be able to know that what makes a video engaging for viewers and which type of videos are likely to get more audience attention. We'll also discuss the ranking factors like compelling video titles, thumbnails, captions, end cards, tags, and many more that will captivate viewers, and ultimately your videos will be watched more on YouTube.