Social commerce and video commerce are one of the fastest-growing e-commerce trends today.

E-commerce is changing. More and more customers purchase based on recommendations from their social media feeds, influencers, or social ads.

But how do you use the power of social media to boost e-commerce sales?

This course will teach you how to integrate video commerce into your social commerce efforts. By the end of this course, you will be able to plan, run and manage video commerce and live selling events independently.

This course is not about theoretical concepts, but you will get access to the Flux Panda software to implement your learnings practically.

You will learn:

1. The basics of video commerce and its role within the social commerce ecosystem

2. How you can sell products online using social commerce and how to sell live to customers

3. How to plan live selling events and create unique content to attract customers

4. Promoting your streams to get the most exposure for your events

5. How to use the Flux Panda software to effectively manage your live selling events

6. How to integrate virtual retail experiences and increase conversions with virtual direct selling

7. Technical knowledge on how to stream and set up your studio

8. Integrate into other social media channels and multicasting

Who is this course for?

This course is for people that are concerned with increasing sales for e-commerce businesses using social media channels. Having basic marketing knowledge is a plus to applying your existing skills to the content of this course. However, you will be able to follow all steps easily even without prior knowledge.