Product management is an exciting career that will enable you to 1) leverage your immense technical training, 2) stay engaged with the scientific community, and 3) exercise your entrepreneurial drive to develop products that will benefit researchers around the world. 

If you have ever had second thoughts about spending the rest of your life doing research at the bench, then this course is for you!

If you are sick of working 50 - 60 hours per week in lab to produce publications that will primarily benefit your PI, then this course is for you!

If you are looking for a career that allows you to utilize your immense technical training, then look no further! 

This course is specifically designed for scientists who are interested in learning about what product managers do and provides advices valuable advice on how to successfully transition into the role. 

This course covers several topics and will enable you to: 

• Differentiate yourself from other applicants
• Understand key marketing and finance principles all product managers must know
• Outline the primary responsibilities of a product manager
• Understand what skills are necessary to be a successful product manager
• Understand the critical questions necessary to determine whether to commercialize a product offering
• Be familiar with valuable literature for marketing professionals
• Answer the most commonly asked questions during a product management interview

This course provides an overview of fundamental marketing and finance principles that you will need to understand as you begin interviewing for product management positions.