This course is for women who feel frustrated and desire more leadership recognition in the workplace. . Those who want to be a strong leader and need help and guidance on how to analyze their current brand and make positive changes to how they are perceived as a leader by others. .

This course “Personal Branding for Women Leaders” will take you through key strategies and steps to capture who you are, what you want, and identify specific guidelines to put you on the path to becoming an effective, successful leader. This course includes personal stories, research examples and findings, and case studies to demonstrate how the topics apply in real life situations.

You will learn the benefits of strong Personal Presence and the importance of building your brand and maintaining it.

The course covers:

• How an effective leader influences and inspires their team

• The importance of writing your story or narrative

• How daily activities impact your brand

• How to assess how you are perceived by others

• The importance of feedback and how to use it

• How to nurture your brand and use your personal power

• The impact of body language - appearance and verbal / virtual delivery

• How to practice “Being Present”

• The importance of building your “Me” team

• How to practice what you learn and stay motivated