This course will help you quickly establish a company-wide understanding and framework for defining a successful digital transformation program.

Define a Phased Digital Transformation Program That Will Establish Your Company as a Digital Leader

1. Learn what successful digital transformation requires

2. Learn to avoid pitfalls that cause 70% of transformation efforts to fail and

3. Learn how to define a phased program that aligns your company for success

This course helps you understand, communicate and build the consensus required to implement a successful digital transformation program.

It is designed to provide you the insight you need to help your company understand and support the development of an integrated and phased approach to digital transformation. It provides a framework that helps you continually build the competencies, capabilities and momentum required to establish and sustain your company as a digital leader.

The course includes 12 lectures, discussion guides and work books that help you organize and execute quickly and effectively.

The Course includes:

1. An Overview of Successful Digital Transformation

2. Phase One – Introduction

3. Phase Two - Team Development

4. Phase Three – Discovery

5. Phase Four - Vision and Strategy

6. Phase Five – Identification of key initiatives and priorities

7. Phase Six – Engagement with customers, employees, and partners

8. Phase Seven – Development of product, marketing and operational initiatives

9. Phase Eight - Transformation – Defining and implementing the programs required to establish the competencies of digital culture and leadership throughout your organization.

This course will help you quickly establish a company-wide vision and framework for developing and implementing a winning digital transformation program that establishes your company as a digital leader.