Using Storytelling to Effectively Communicate Data
Video description
In this Using Storytelling to Effectively Communicate Data training course, expert author Michael Freeman will provide you with a framework for overcoming common deficiencies in visual communication, as well as how to leverage a story structure to introduce complex graphics in ways that entice and engage your audience. This course is designed for the absolute beginner, although knowledge of basic visualization concepts is …
Using Storytelling to Effectively Communicate Data
Video description
In this Using Storytelling to Effectively Communicate Data training course, expert author Michael Freeman will provide you with a framework for overcoming common deficiencies in visual communication, as well as how to leverage a story structure to introduce complex graphics in ways that entice and engage your audience. This course is designed for the absolute beginner, although knowledge of basic visualization concepts is recommended.
You will start by learning about the challenges in visual communication, then jump into learning about the storytelling solution. From there, Michael will teach you how to use storytelling to ensure clarity, as well as how to entice and engage audiences. This video tutorial also covers how to humanize content and personalize stories. Finally, you will learn about implementation, such as tool selection, using slide decks and Google charts, and web platforms.
Once you have completed this computer based training course, you will be fully capable of organizing and presenting complex information using data visualization. Working files are included, allowing you to follow along with the author throughout the lessons.
Emerging Limitations And Underlying Challenges
00:03:00
The Storytelling Solution
Why Storytelling Is A Solution
00:03:22
Design Story
00:08:03
Story Structure In Visualization
00:03:46
Avoiding Confusion
Using Storytelling To Ensure Clarity
00:02:58
Analyzing A Chord Diagram
00:06:06
Enticing And Engaging Audiences
Role Of Storytelling In Engagement
00:02:08
Hooking Your Audience
00:03:34
Providing Context
00:04:21
Humanizing Content
Humanizing Through Storytelling
00:03:26
Personalized Stories
00:05:04
Implementation
Tool Selection
00:05:15
Using Slide Decks And Google Charts
00:06:41
Tableau
00:09:41
Web Platforms
00:06:40
Conclusion
Wrap Up
00:06:19
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