The High Roller Experience: How Caesars and Other World-Class Companies Are Using Data to Create an Unforgettable Customer Experience



The High Roller Experience: How Caesars and Other World-Class Companies Are Using Data to Create an Unforgettable Customer Experience

The High Roller Experience: How Caesars and Other World-Class Companies Are Using Data to Create an Unforgettable Customer Experience


Video description


The marketing guru of Caesars/Harrah’s shows business execs and CMOs how to double-down and win with a proven data-driven and customer-centric approach


Table of Contents

Open

Prelude

Foreword

Part 1: A Broader View of Loyalty

Chapter 1: Customer Centricity and All Its Components

Chapter 2: Loyalty Programs

Chapter 3: The Evolution of …


Start your Free Trial

Self paced

Go to the Course
We have partnered with providers to bring you collection of courses, When you buy through links on our site, we may earn an affiliate commission from provider.