"A picture is worth a thousand words", this quote by Arthur Brisbane sums up the importance and impact that an image can have on a person. So what does this have to do with marketing? Most people today don't realize the benefits that a great image can do for your business. In this video workshop, Social Media Expert Jennifer Evans Cairo explains how you can harness the power to make the strongest images in one of the fastest growing social networks today, Pinterest. This in-depth overview gives you the tools you need to create those images, and how you can do that, to better connect to your consumers and drive more traffic to your business. Jennifer will cover the impact that marketing on Pinterest can make on your business, the vital difference between Pinterest and other social networks, what constititues a strong image on Pinterest and how that can accumulate more traffic, and how to analyze your Pinterest analytics.

Jennifer Evans Cario is a long-time social media advocate, consultant and speaker, and now President of SugarSpun Marketing, Jennifer has made a career out of finding creative ways to connect with consumers. She is the author of "Pinterest Marketing An Hour A Day", "The Small Business Guide to Search Engine Marketing" and "Zero Dollars, a Little Bit of Talent and 30 Days".

Market Motive is the leading curriculum development company focused exclusively on the Internet marketing and sales industries. From individuals to Google to Rutgers University, we are the preferred supplier of industry content to a rapidly growing number of professional marketers, educational institutions, and businesses of all sizes including "Fortune Global 500" corporations.