Understanding User Needs
Designing effective interactive systems requires understanding the needs and capabilities of the people who will be using them. In this UX course we will focus on how to interact with users (or potential users) to understand what they need, what they currently do, what they love and hate, and examine human capabilities and behavior as they relate to UX design.Learners will be introduced to numerous techniques to gather data from and about users.
This course is part of the User Experience (UX) Research and Design specialization offered on Coursera.
What you’ll learn:
Find out what user needs assessments are, what qualitative research is, and how the two are related.
Learn an end-to-end methodology for qualitative research that is suited for understanding user needs. The methodology
includes knowledge of semi-structured interviews, in-situ observation, and affinity walls.
Be exposed to good practices for conducting semi-structured interviews, in-situ observation, and affinity walls.
Gain some experience with semi-structured interviews, in-situ observations, and affinity walls.
None
Syllabus
Syllabus - What you will learn from this course
Week 1
Lesson 1: Introduction and Qualitative Research Overview
Week 2
Lesson 2: Interview Protocols
Week 3
Lesson 3: Interviews, Observation, and Data Extraction
Week 4
Lesson 4: Affinity Walls and Analysis
Week 5
Lesson 5: Conclusion
FAQ
When will I have access to the lectures and assignments?
Access to lectures and assignments depends on your type of enrollment. If you take a course in audit mode, you will be able to see most course materials for free. To access graded assignments and to earn a Certificate, you will need to purchase the Certificate experience, during or after your audit. If you don't see the audit option:
What will I get if I subscribe to this Specialization?
When you enroll in the course, you get access to all of the courses in the Specialization, and you earn a certificate when you complete the work. Your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile. If you only want to read and view the course content, you can audit the course for free.
What is the refund policy?
If you subscribed, you get a 7-day free trial during which you can cancel at no penalty. After that, we don’t give refunds, but you can cancel your subscription at any time. See our full refund policy.
Is financial aid available?
Yes. In select learning programs, you can apply for financial aid or a scholarship if you can’t afford the enrollment fee. If fin aid or scholarship is available for your learning program selection, you’ll find a link to apply on the description page.
Reviews
Excellent course. I really learned a lot about evaluating UX design through information acquired by interviewing users.
A rewarding experience because I have been able to learn very valuable information. It is an excellent course. It has helped me in the personal and professional field. Thank you.
The topic was interesting and I learnt a lot of new things. i wish that it was designed to be a little more exciting and engaging.
Awesome course. The lectures provide great information and the assignments really help you understand the concepts and how to apply them to 'real-life' scenarios.
