Strategy and Sustainability
Business and environmental sustainability are not natural bedfellows. Business is about making money. Sustainability is about protecting the planet. Business is measured in months and quarters. Sustainability often requires significant short term costs to secure a sometimes uncertain long-term benefit. To some activists, all executives are exploitative, selfish one percenters. To some executives, all activists are irresponsible, unyielding extremists. And yet engaging with the issue isn’t optional – all businesses must have a strategy to deal with sustainability and, like any strategy, this involves making choices.
This Strategy and Sustainability course based on Rosenberg’s recently published book by Palgrave (http://www.palgrave.com/la/book/9781137501738
) that encourages learners to filter out the noise and make those choices in a hard-nosed and clear-eyed way. Prof. Rosenberg’s nuanced and fact-based point of view recognizes the complexity of the issues at hand and the strategic choices businesses must make. He blends the work of some of the leading academic thinkers in the field with practical examples from a variety of business sectors and geographies and offers a framework with which senior management might engage with the topic, not (just) to save the planet but to fulfill their short, medium and long-term responsibilities to shareholders and other stakeholders.
This course promises to be both engaging and thought-provoking, aimed at anyone who wishes to gain a deeper understanding of a subject that is no longer perceived as a choice but a necessity for future managers and business leaders alike.
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Syllabus
Syllabus - What you will learn from this course
Week 1
Course Overview & Week 1: Business & the Environment
Week 2
Week 2 - Strategic Issues
Week 3
Week 3 - Strategic Options
Week 4
Week 4 - Environmental Interest Groups
Week 5
Week 5 - Differences Across Industries and Around the World
Week 6
Week 6 - How to develop a sustainability strategy
FAQ
When will I have access to the lectures and assignments?
Access to lectures and assignments depends on your type of enrollment. If you take a course in audit mode, you will be able to see most course materials for free. To access graded assignments and to earn a Certificate, you will need to purchase the Certificate experience, during or after your audit. If you don't see the audit option:
What will I get if I purchase the Certificate?
When you purchase a Certificate you get access to all course materials, including graded assignments. Upon completing the course, your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile. If you only want to read and view the course content, you can audit the course for free.
Is financial aid available?
Yes. In select learning programs, you can apply for financial aid or a scholarship if you can’t afford the enrollment fee. If fin aid or scholarship is available for your learning program selection, you’ll find a link to apply on the description page.
Reviews
Prof. Rosenberg is an incredible teacher. The course is well structured and gives a you an overview of the business with a sustainability mindset. Really recommend it.
The course was simple, practical and effective. It helped me gain knowledge of the macro understanding and micro implementation.
It was a pleasure learning from Mike Rosenberg. He brings complelling and well-balanced insights, which are relatable and can be immediately put into practice.
I thoroughly enjoyed this course as someone who has always wanted to find a balance between business and strategy!