Unleashing the Impact of your Social Enterprise
In Course 3 of this Specialization you will first of all learn about Social Impact Assessment. Hence you will be able to develop a method to evaluate the social mission that you achieve while implementing your business plan. Next you will outline an appropriate communication strategy for your social enterprise and will demonstrate how to market your products and services to beneficiaries and other customers. Here you will employ an adaptable communication strategy as you move from early adopters to a broader market share. Furthermore you will determine growth strategies and how you can scale or replicate your business plan internationally in order to reach a larger number of beneficiaries. In particular you will discuss organic growth, social franchising, and an open source approach. Finally, you will evaluate exit strategies. Thus you will review options social enterprises have when they need to finance their growth but the original funders can not or do not want to finance the expansion.
Course 3 will be completed by your Capstone project, which will ask you to submit the final business plan of your social venture.
Note: It is highly recommended to have completed Course 1 & 2 of the Social Entrepreneurship Specialization before starting this Course!
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Syllabus
Syllabus - What you will learn from this course
Week 1
Introduction to Social Impact Assessment
Week 2
Measuring Social Impact
Week 3
How Social Enterprises Communicate
Week 4
Growth and Replication of Social Enterprises
Week 5
Finalize your Business plan
FAQ
When will I have access to the lectures and assignments?
Access to lectures and assignments depends on your type of enrollment. If you take a course in audit mode, you will be able to see most course materials for free. To access graded assignments and to earn a Certificate, you will need to purchase the Certificate experience, during or after your audit. If you don't see the audit option:
What will I get if I subscribe to this Specialization?
When you enroll in the course, you get access to all of the courses in the Specialization, and you earn a certificate when you complete the work. Your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile. If you only want to read and view the course content, you can audit the course for free.
Is financial aid available?
Yes. In select learning programs, you can apply for financial aid or a scholarship if you can’t afford the enrollment fee. If fin aid or scholarship is available for your learning program selection, you’ll find a link to apply on the description page.
Reviews
This is the most engaging course I have ever had. The mentor is really active and keep monitoring your progress. Great Course.
Such an amazing MOOC, I found the content very complete and valuable. I can really identify a before and after of my knowledge thanks to this MOOC.
A good and challenging conclusion to the specialization :)
The only course to be interactive and you get to interact with the faculty.