In this capstone course, you will practice creating a presentation on the marketing campaign you’ve been developing throughout the program with a project where you will gain hands-on experience with communicating results and formulating recommendations based on the results of a social marketing campaign. In addition, you will sign up for and take the Meta Digital Marketing Associate Certification Exam and receive your Digital Marketing Associate Certification from Meta. After successfully completing your project and passing the Meta exam, you will receive your Coursera certificate of completion for the Meta Social Media Marketing Professional Certificate Program. By the end of this course, you will be able to:
• Present and communicate the results of a campaign to a team
• Complete the Digital Marketing Associate Certification Exam
This course is for people who have completed all 5 previous courses of the Meta Social Media Marketing Professional Certificate and are ready to take their Digital Marketing Associate Certification Exam and complete a Capstone project to receive their Meta Social Media Marketing Professional Certificate.
In order to take the exam, learners must have access to a Mac or PC with a webcam.
Present and communicate campaign results to a team
Become certified as a Meta Digital Marketing Associate
Syllabus
Syllabus - What you will learn from this course
Week 1
Program Capstone Course Overview
Week 2
Program Capstone Project
Week 3
Take the Meta Digital Marketing Associate Certification Exam
FAQ
When will I have access to the lectures and assignments?
Access to lectures and assignments depends on your type of enrollment. If you take a course in audit mode, you will be able to see most course materials for free. To access graded assignments and to earn a Certificate, you will need to purchase the Certificate experience, during or after your audit. If you don't see the audit option:
The course may not offer an audit option. You can try a Free Trial instead, or apply for Financial Aid.
The course may offer 'Full Course, No Certificate' instead. This option lets you see all course materials, submit required assessments, and get a final grade. This also means that you will not be able to purchase a Certificate experience.
What will I get if I subscribe to this Certificate?
When you enroll in the course, you get access to all of the courses in the Certificate, and you earn a certificate when you complete the work. Your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile. If you only want to read and view the course content, you can audit the course for free.
Can I receive university credit for completing this course?
Yes! It is possible to receive university credit for completing the entire Meta Social Media Marketing Professional Certificate. You can earn up to 2 college credits at participating colleges and universities nationwide for completing the certificate, because The Meta Social Media Marketing Professional Certificate is now ACE® recommended.
We’ll provide more information on how you can share proof of completion to your school once you complete this final step in the certificate program, the capstone course. Please note that the decision to accept specific credit recommendations is up to each institution and is not guaranteed. Read more about ACE Credit College & University Partnerships here.
Reviews
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. almost 2 days I haven't receive any professional certification badge yet
Excelent oveview of social media landscape! You learn all the important KPIs and also how to work in Ads Manager. I really enjoy this course!
I really love the team of professional tutors! Love this course
Great course especially oficial Meta exam for Digital Marketing Associate was important for me and this course prepared me well to pass it.
