Creativity And Entrepreneurship
Creativity & Entrepreneurship will help you tap into your inner creativity and learn how to leverage it for career development or business innovation.Presented by Berklee Institute for Creative Entrepreneurship founder Panos Panay, this course features interviews with world renown entrepreneurs, innovators, songwriters, producers, creative directors, educators, performers, visual artists and chefs as they discuss parallels between the creative and entrepreneurial journeys.
The course approaches entrepreneurship as a creative process, a fundamental human instinct that we all possess and can unlock. Creativity & Entrepreneurship applies concepts from the creative and musical creation process, such as observing, prototyping, iterating and embracing failure, as a means of guiding you through the concept of thinking like a startup. You will develop the basic mindset, knowledge, and insights required to pursue an entrepreneurial career, whether as the steward of your own career or as the founder of a new business in any field.
Creativity & Entrepreneurship is about the side of entrepreneurship you won’t learn at a business school but, instead, in the music studio.
What you’ll learn:
How to approach your career or startup as if learning a musical instrument
Why entrepreneurship, like creativity, is something we all possess
How to apply “the musician mindset” as means to collaboration and creative problem solving
Why songwriting is a perfect parallel to career and product development
Why there’s more to entrepreneurship than business plans and spreadsheets much like there’s more to music than scales and lead sheets
Discuss the importance of observation and the impact it has on your work as an entrepreneur
Discuss the importance of editing and be able to simply complex problems down to their core issues
Define what makes a strong brand and brainstorm ideas of how to establish your brand
Identify the various kinds of people you need to have in your network to help you succeed
Syllabus
Syllabus - What you will learn from this course
Week 1
Welcome!
Week 2
Inspiration: The Entrepreneurial Mindset
Week 3
Creation: Product Development
Week 4
Collaboration and Presentation
Week 5
The Art of Relationship Building
FAQ
When will I have access to the lectures and assignments?
Access to lectures and assignments depends on your type of enrollment. If you take a course in audit mode, you will be able to see most course materials for free. To access graded assignments and to earn a Certificate, you will need to purchase the Certificate experience, during or after your audit. If you don't see the audit option:
The course may not offer an audit option. You can try a Free Trial instead, or apply for Financial Aid.
The course may offer 'Full Course, No Certificate' instead. This option lets you see all course materials, submit required assessments, and get a final grade. This also means that you will not be able to purchase a Certificate experience.
What will I get if I subscribe to this Specialization?
When you enroll in the course, you get access to all of the courses in the Specialization, and you earn a certificate when you complete the work. Your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile. If you only want to read and view the course content, you can audit the course for free.
Is financial aid available?
Yes. In select learning programs, you can apply for financial aid or a scholarship if you can’t afford the enrollment fee. If fin aid or scholarship is available for your learning program selection, you’ll find a link to apply on the description page.
Reviews
Lot of Insights from this course. An Eye-opening course. Literally one of the best. Those who are reading this i will suggest just go and take this course. you'll love it.
good content. Helped me to get a lot of new information
Absolutely loved this one! Would be great if you could suggest a further course in this.
This course is really informative. The similarities between music and entrepreneurship are huge
