Business English Basics

This course aims to improve your Business English language skills by developing your vocabulary and reading skills and your understanding of tone, style and knowledge of communication methods. We’ll also cover how these language skills can enhance audience analysis, business case analysis and basic business communication strategies. Skills learned in this course will often be referred to and needed to complete the speaking, writing and cross-cultural communications courses of this Specialization.After completing this course, you will be able to:

• describe things and events in the context of Business English
• make requests in the context of Business English
• support arguments in the context of Business English
• use appropriate tone and style according to the context of Business English
• conduct an audience analysis
• match audience with the purpose and medium of communication
• analyse and summarise business data

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Syllabus

Syllabus - What you will learn from this course
Week 1
Welcome module
Week 2
Communication basics
Week 3
Genres and styles
Week 4
Audience and purpose
Week 5
Analyzing business cases
Week 6
Concluding module

FAQ

When will I have access to the lectures and assignments?

Access to lectures and assignments depends on your type of enrollment. If you take a course in audit mode, you will be able to see most course materials for free. To access graded assignments and to earn a Certificate, you will need to purchase the Certificate experience, during or after your audit. If you don't see the audit option:

The course may not offer an audit option. You can try a Free Trial instead, or apply for Financial Aid.

The course may offer 'Full Course, No Certificate' instead. This option lets you see all course materials, submit required assessments, and get a final grade. This also means that you will not be able to purchase a Certificate experience.

What will I get if I subscribe to this Specialization?

When you enroll in the course, you get access to all of the courses in the Specialization, and you earn a certificate when you complete the work. Your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile. If you only want to read and view the course content, you can audit the course for free.

Is financial aid available?

Yes. In select learning programs, you can apply for financial aid or a scholarship if you can’t afford the enrollment fee. If fin aid or scholarship is available for your learning program selection, you’ll find a link to apply on the description page.

Reviews

I recommend this course. It has been a great experience learning the basics of Business English.

Very well paced, amazing context.

I like the course, but I must say I was confused by some test assignments, as I could not understand the logic in the questions.

Thank you very much. It was very useful course and lecturers provided very insightful information. I look forward to participate at your next course. All the best.

this course helped me learns some of the principles of communication within a business environment.